Because of The Body’s recognition in North American and European markets, whole gross sales since 2017 anticipated to exceed two million items by 12 months finish
Samsung Electronics immediately introduced that it has bought a couple of million items of ‘The Body’ this 12 months, making it Samsung’s first single-year million-seller in its Way of life TV lineup. Complete gross sales since The Body’s 2017 launch are anticipated to exceed two million items by 12 months finish, pushed by heavy demand in North American and European markets.
“The Body is not only a tool for watching TV, however a life-style product which reinforces an area with its design and enriches customers’ lives with an intensive artwork assortment,” mentioned Simon Sung, Government Vice President and Head of the Gross sales & Advertising and marketing Crew of the Visible Show Enterprise at Samsung Electronics. “We proceed to search for methods to strengthen The Body’s choices to search out progressive methods to fulfill customers’ evolving wants and wishes. We’re additionally all the time exploring partnerships with new museums, galleries and artists to supply a a lot wider vary of assortment within the Artwork Retailer.”
Modern Design Marries Kind and Perform
The Body is the preferred mannequin amongst Samsung’s Way of life TV lineup. Because it was first launched in 2017, The Body’s design, options and measurement have constantly developed, reflecting customers’ ever-changing tastes and life-style wants.
As customers have been spending extra time at house, the recognition of house leisure content material has risen, together with client demand for his or her screens to transcend a house equipment and improve their inside design. The Body completely converged these tendencies to supply customers a mix of kind and performance, resulting in rising gross sales for the lineup.
Innovating image high quality and maintaining with client tendencies drive Samsung to repeatedly improve every new iteration of The Body. In 2020, Samsung added QLED image know-how to ship extra vibrant photographs. The TV additionally incorporates a brightness sensor to regulate the brightness degree relying on the environment, in order that viewers can absolutely take pleasure in optimized footage and movies. In July 2021, Samsung launched an 85” model, so it’s now out there in 5 completely different sizes (32″, 55″, 65″, 75″, 85″) to fulfill quite a lot of life and residential areas.
The Body in 2021 gives a slim bezel of 24.9mm, or nearly half the width of final 12 months’s mannequin, including magnificence of house with frame-type bezels out there in numerous colours. Customers can select a customizable body — white, teak, or brown flat-style bezel, and white or brick pink beveled chamfer-style bezel.1 The Body might be arrange on a TV stand, wall-mounted for a gallery look, or on the not too long ago launched studio stand.
Curated Content material By way of Strategic Partnerships within the Artwork Retailer
Apart from its distinctive and trendy design, a focus of The Body is the Artwork Retailer — its proprietary artwork subscription platform. When customers aren’t watching content material on The Body, they will use Ambient Mode to decide on artistic endeavors from the Artwork Retailer’s huge library of work and pictures to placed on show — this fashion, the display screen doesn’t must be a clean canvas interfering with inside design, however a component that enhances it.
The Body’s Artwork Retailer gives over 1,500 artworks from world-renowned museums and galleries such because the Hermitage Museum in Russia, the Louvre in France and the Prado Museum in Spain. By way of partnerships, Samsung has expanded the Artwork Retailer’s assortment to embody distinctive artworks from up-and-coming creators all around the world reminiscent of Magnum Pictures, a world photojournalist group, and most not too long ago, the main artwork pictures maison YellowKorner, to supply vibrant art work that takes benefit of The Body’s QLED image high quality. With AI-based curation, the 2021 model of The Body analyzes customers’ patterns and tastes and recommends new art work.
The 2021 model of The Body gives considerably elevated storage capability with 6GB in comparison with earlier variations that provided 500MB. It might probably now retailer as much as 1,200 footage in 4K decision so customers can choose extra artwork to kind their very own customized gallery.
For extra info on Samsung’s life-style TV portfolio, please go to www.samsung.com.
1 The Chamfer type bezel is out there solely in 55″ and 65″